Here are 10 great tools! When you are a business owner or entrepreneur, having tools that save you time and help you to be more productive is vital to the success of your company. There are tens of thousands of tools available that increase productivity but finding the right ones for you and your needs can be quite overwhelming. My team, here at AdAmerica Internet Marketing SEO & Web Services, and I have come up with a short-list of 10 onliRead More
Ad America Blog
April 16, 2015
Google Announcement of a Mobile-Friendly Algorithm Change
This is a huge announcement. Circle your calendars — April 21, 2015.
Google made an announcement today regarding their mobile search algorithm. In an unprecedented move, they have announced the exact date that they intend to change their mobile organic SERP algorithm to more heavily weigh “mobile friendliness” as a ranki
“Poor data quality is the main reason for 40% of all failed business initiatives, according to Gartner Inc., study.”
Here is a quick rundown from Melissa Data Magazine and one of our Small Business Digital Marketing Consultants to improve data quality within your organization.
Step 1. Scrub and Sanitize Bad Data
Consider edits and adjustments at point of entry and then periodically
There are 10 ways that online reviews can help your business grow…
1) Customer Reviews Build Trust
Hands down, reviews are the best way to build customers trust. As one business owner said; “If I say it, it’s bragging, but when my customers say it, it’s proof”! Reviews are ‘the evidence’ customers are looking for. A recent Nielsen survey found that online reviews build tr
The learning and growth we experienced last year made 2014 a banner year, and we’re looking ahead to the new year with excitement for what lies ahead. Read on for our predictions regarding major trends and happenings in online marketing for 2015, including a welcome for Google’s newest update.
Content, Content, Content:
Some of the biggest ideas in digital marketing for 2015 aren’t new. Content and
Cost of Marketing: What Is the Average Budget?
As today's savvy businesspeople know, to have a strong business, people have to know who you are and what you offer. In other words, you need good marketing. While a marketing plan will give your business marketing goals, a marketing budget helps you figure out practical steps to achieve those goals. How much should you spend? And where should you spend it?
Google Pigeon Collateral Damage
The last weeks of July we saw huge declines in impressions and results. The 7/24/14 Google Local update was code named "Pigeon" by Search Engine Land. It could not have been more appropriately named. The collateral damage that has followed has hurt many local businesses and has been referred to as pigeon droppings and every other nasty synonym you can think of.
The local search i
KEY CHANGES & NEW FEATURES
New Landing page: google.com/mybusiness
NOTE: This is for G+ Local Dashboards AND G+ Business pages. All the same platform!
In dashboard, app switcher is in top-right corner
Profile completion bar with explicit calls to action
Better in-product messaging and call to action prompts
Business Info editor:
List of things to complete
1.) First of all, what is Google+?
Google+ or Google Plus is the social network launched by Google on June 28, 2011. Google+ integrates all Google social services while also adding services like Circles, Hangouts, Huddles and Sparks.
2.) How is it different than other social networks?
Google+ influences how you will get traffic from Google’s search engine, whether by boosting your position in sea
Secrets for Beating out your Competition
The other day I was thinking of the Johnny Carson show. I truly believe that Johnny Carson was perhaps the most talented TV personality to host a highly successful TV show. The Tonight Show at the time, brought in about 20% of NBC’s revenue. But you also had an upstart. Arsenio Hall competition against Johnny Carson.